a new SSION music video, brought to you by CVS. also, the drag queen at the end is really the one singing. in the song.

Here’s another little film masterpiece from Kansas City pop star SSION nee Cody Critcheloe, who, with elaborate costumes, sets and drag queen cameos, always manages to take us somewhere else with each of his ever-ambitious music videos. “Luvvbazaar,” the catchy hit from last year’s Bent album, gets a video treatment that traipses through some heavy black-and-white, ’90s dance-pop nostalgia, reminding us how exuberant pop can be at its best. The joy of SSION is that it’s never ironic—a triumphant moment when a queen in a glittery dress takes the stage to sing some backing vocal ad-libs is life-affirming the most unembarassing way. Also: see if you can spot House of Ladosha dancing in the crowd. via