26 April 2012

jicyww: what's a yankee smell like?


we previously reported on the new stink emanating from the bronx. here's what it smells like according to the manufacturer:
The New York Yankees™ fragrance epitomizes the winning style of the greatest team in baseball, capturing a sporty and confident attitude.
This fresh, woody scent introduces an invigorating blend of sparkling Bergamot, Coriander and cool Blue Sage. As it evolves, the fragrance reveals a fusion of crisp Ivy Leaves, Orange Flower and Geranium enhanced with rich earthy Patchouli, smooth Sandalwood and Suede to create a timeless, masculine scent.

It was reviewed by the people over at deadspin and the best comment was this:
Chandler Burr, former perfume critic for T: The New York Times Style Magazine and the current curator of olfactory art at the Museum of Art and Design: "This is absolutely the pitch perfect Justin Bieber hit. You get a perfectly constructed pop hit that stays resolutely within the boundaries of comfort and familiarity but has a great hook. The boundaries of comfort and familiarities are the 1980s late 20th century masculine and the hook is a very sweet fun fruit—like a raspberry. It's the Justin Bieber of scents—if you could bottle Justin Bieber this would be it."


way to go yankees. you nailed it.

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