recycle your blues : gap

if you have some old jeans and you need some more space in closet, consider this:

Starting tomorrow (October 6th) through October 20th, Gap stores will graciously take cast-off denim off of your hands and recycle it into UltraTouch Natural Cotton Fiber Insulation as part of the Recycle Your Blues event. The insulation will then be incorporated into building projects that aim to keep families in need warm (and keep energy bills low) throughout the winter. And like the Gap’s similar Cotton: From Blue To Green campaign from last spring, denim discarders will be rewarded with 30 percent off a pair of new Gap 1969 jeans (add an extra 10 percent if you become a fan of the Gap on Facebook).
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