02 February 2010

inevitable

but annoying...

Reportedly, Hulu will start its for-pay model slowly, charging just for episodes of 30 Rock, House, and Modern Family. Now, these shows are on network television: NBC, FOX and ABC, respectively. In other words, these programs are free to watch anyway (assuming the presence of a television set), even for people who don't pay for cable service.

Another proposed plan would allow Hulu users to watch the five most recent episodes of a program but require a monthly subscription (at $4.99 a pop) to watch older episodes. Hulu executives recognize that in order to make subscriptions attractive, they would need to offer at least 20 TV series in their entirely. Five bucks per month is much cheaper than a cable bill, for people who want to get their fill of basic-cable fare (Mad Men! Damages!) over their laptops.

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